Tips to Improve Loading Speed for Drupal Sites
Having a fast-loading website not only offer better Google rankings but also improves customer satisfaction and helps in generating more revenue. An article published by Volacci discusses the impact of page load speed on various aspects for Drupal sites. Page loading speed has direct bearing on Google rankings. It also helps marketers in attracting more visitors, generating leads, and increasing revenue.
The article presents evidence that faster page load times result in greater revenue. Companies like Amazon and Walmart have attributed additional sales revenue to faster page speeds, with even small improvements resulting in significant financial gains. It also highlights the connection between faster page speeds and customer satisfaction, citing studies that show a drop in pageviews, conversions, and customer satisfaction with even a one-second delay in page-load time.
To improve page load speed, the article provides several recommendations, especially for Drupal websites. These include:
- Using a simple design
- Caching the pages
- Optimizing the website for different devices
- Compressing images, CSS and Javascript files
- Use a Content Distribution Network (CDN) with Drupal
- Choose a host that can offer greater speed
Having a fast-loading website is crucial for better Google rankings, increased customer satisfaction, and higher revenue. The article highlights specific actions that can be taken within Drupal websites to improve page load speed and achieve marketing goals more effectively. Click here to read the article.