How to Find a Proper DXP Platform: ImageX Explains
A white paper published by ImageX titled "7 Questions to Guide Your Search for a Digital Experience Platform (DXP)" aims to clarify the concept of DXPs and assist organizations in determining whether investing in a DXP is the right solution for their needs.
DXPs are comprehensive software solutions that enable organizations to create, manage, optimize, and deliver seamless user experiences across multiple channels and touchpoints. While traditional content management systems (CMSs) primarily focus on content creation and publishing, DXPs expand their scope to encompass the overall user experience. DXPs prioritize personalization, multichannel delivery, advanced integrations, and data analytics.
The blog post addresses several key questions, including
- What is a DXP?
- How is a DXP different from a traditional CMS?
- What does a DXP consist of?
- Does your organization need a DXP?
The white paper concludes by emphasizing Drupal's suitability for building complex and highly customized digital experiences and the importance of choosing the right web development partner to harness the benefits of a DXP. Click here to read the article.