Setting Up Google Search Console for Drupal and WordPress: A Step-by-Step Guide

Staff Reporter

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Clayton Dewey of Dev Collaborative offers a guide on installing Google Search Console (GSC) for Drupal and WordPress websites, detailing the setup and integration steps for effective audience insights. Google Search Console, a free tool that helps track search queries bringing visitors to a site, provides valuable data for content strategy and audience engagement.

Clayton suggests using a team Google account to maintain access continuity, then walks through account creation, domain verification, and GSC integration with analytics tools like Google Analytics and Plausible. This integration enables organizations to understand users’ search behavior, informing content adjustments and new site features.

Clayton illustrates the process with FreePress.net, where GSC data about popular search terms, like "who owns the media," guided content updates and inspired interactive elements in an upcoming site redesign. By leveraging GSC data, organizations can strategically address their audiences' needs and improve online user engagement.

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Source Reference

Title

Why and How to Install Google Search Console on Your Drupal or WordPress Website

Byline

Clayton Dewey

Date of Publication

30 October 2024

Organization

DevCollaborative, LLC

URL

https://devcollaborative.com/blog/why-and-how-install-google-search-console-your-drupal-or-wordpress-website

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