Acquia Introduces Acquia Convert, Replacing Acquia Personalization

Staff Reporter

Scott Weston and Poonam Patil report that Acquia has phased out Acquia Personalization as of July 1, 2024, introducing Acquia Convert, powered by VWO, as its new solution for enhancing digital personalization and experimentation. Acquia Convert offers advanced features, including robust A/B testing, behavioral analysis, and third-party integrations, and is designed to integrate seamlessly with existing MarTech stacks.

Bounteous x Accolite provides migration services to help current Acquia Personalization users transition to Acquia Convert, aiming to improve personalization strategies and conversions. This transition is expected to provide users with a more comprehensive toolset and user-friendly interface, enhancing overall customer experience and business outcomes.

Click here to follow us on LinkedIn

Source Reference

Title

The Future of Experimentation: Acquia Convert

Byline

Scott Weston and Poonam Patil

Date of Publication

23 July 2024

Organization

Bounteous

URL

https://www.bounteous.com/insights/2024/07/23/future-experimentation-acquia-convert

Disclosure: This content is produced with the assistance of AI.

Comment

Disclaimer: The opinions expressed in this story do not necessarily represent that of TheDropTimes. We regularly share third-party blog posts that feature Drupal in good faith. TDT recommends Reader's discretion while consuming such content, as the veracity/authenticity of the story depends on the blogger and their motives.

Note: The vision of this web portal is to help promote news and stories around the Drupal community and promote and celebrate the people and organizations in the community. We strive to create and distribute our content based on these content policy. If you see any omission/variation on this please let us know in the comments below and we will try to address the issue as best we can.

Acquia