UCSF School of Nursing Homepage Redesign Boosts User Engagement

UCSF School of Nursing homepage

The UCSF School of Nursing unveiled a revamped Drupal homepage, skillfully redesigned by Kanopi Studios, to enhance user engagement and streamline navigation. The redesign led to a notable 9.3% increase in application page views. It focused on elevating the site's visual appeal and functionality, aligning with UCSF's broader brand standards. Significant updates included a clearer navigation structure with direct links to the application process, a new section for showcasing success stories, and a revised mission statement to better articulate the school's objectives. These improvements were informed by comprehensive feedback from UCSF Nursing on desired design elements and essential website pathways, ensuring the redesign met both user needs and institutional goals effectively.

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