Higher Ed Rebrand or Revamp: Pushing the Envelope Within Your Design


Suzanne Dergacheva, co-founder of Evolving Web, presented a session titled "Higher Ed Rebrand or Revamp: Pushing the Envelope Within Your Design" at DrupalCon Portland 2024, discussing the benefits of continuous, iterative improvements over complete website redesigns. Highlighting examples from Princeton School of Public and International Affairs, Georgia Tech Library, and OCAD University Admissions, she emphasized the importance of using a flexible CMS like Drupal to enhance content and user experience over time. Suzanne also provided practical tips for institutions with locked-down CMS environments, encouraging strategic redesigns aligned with technological upgrades and new brand strategies. The full talk, posted by the Drupal Association, is available on YouTube.

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