Continuous Improvements Key to Long-Term Website Value, Says Suzanne Dergacheva

Staff Reporter

How to get most out of your existing CMS

In a recent post, Suzanne Dergacheva, Co-founder, Strategist, and Drupal Practice Lead at Evolving Web, emphasizes the advantages of continuous, iterative improvements over periodic, large-scale investments in website redesigns. At the Higher Ed Rebrand vs. Revamp session at DrupalCon Portland, Suzanne and John Cloys highlighted the benefits of using a flexible CMS like Drupal for ongoing content and user experience enhancements.

The post showcases the website of the Princeton School of Public and International Affairs as an example of how technology, design, and content improvements can lead to an eventual rebrand. Additional examples from the Georgia Institute of Technology Library and OCAD University Admissions websites are also discussed.

Suzanne notes that many Drupal sites undergo major redesigns following recent upgrades or migrations, but with easier upgrades now available, redesigns can be scheduled more strategically. The talk concludes with practical tips for working within the constraints of locked-down CMS environments common in large institutions. The full presentation is available online for those seeking more insights on maximizing long-term website value.

Read the full post here.

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