Optasy Highlights How Governments Can Improve Citizen Engagement Online
A recent OPTASY blog post highlights the challenges of government websites in engaging citizens. Many are outdated, hard to navigate, and lack transparency, leading to low trust. Studies show that only 22% of Americans consistently trust the federal government, while 48% of Canadians worry about data security on these platforms. Fragmented services and poor user experience further discourage engagement.
The blog outlines key solutions, including secure platforms like Drupal, mobile-friendly design, AI chatbots, and unified login systems such as Login.gov. Open data portals and real-time dashboards can also boost transparency.
The post also features a case study on the City of Hamilton, where OPTASY redesigned the municipal website, improving navigation, security, and accessibility. The transformation led to higher engagement and better citizen interaction.
The blog exhorts governments to prioritize digital modernization to restore trust and improve services.